Using the Costco Case, conduct a Five-Forces Analysis. What is competition like in the in the North-American wholesale club industry? Which of the five competitive forces is strongest and why? Use the information in Lecture 4 and/or Chapter 3 in your textbook to do a complete five-forces analysis of competition in the North American wholesale club industry.
Tip: Five-forces Analysis is an analysis of the industry. Avoiding writing it from the perspective of Costco or a single firm. An example of a five-forces analysis for lululemon can be found on canvas.
Answers should be typed with size 12 font and 1 inch margins.
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